About Us
Empowering the Future of Work in Insurance
At Roots, we are pioneering the future of work in the insurance industry by integrating AI-powered solutions that empower your workforce, increase efficiency, and reduce operational costs. Our innovative platform blends human expertise with AI agents to streamline complex workflows, enabling your team to focus on what truly matters: delivering exceptional service to your customers.
OUR VISION
A Smarter, More Efficient Future for Insurance
We believe the future of insurance lies in seamless collaboration between humans and AI. Our vision is to unlock the full potential of the insurance industry by automating routine tasks, enhancing decision-making with data-driven insights, and enabling teams to achieve new levels of productivity.

Why Roots?
Built for Insurance. Powered by AI.
Roots stands out because we’re not just another AI company. We are deeply embedded in the insurance industry, with technology crafted to solve the unique challenges insurance companies face.
Our solutions are purpose-built for:
Speed
Automate processes quickly and efficiently with our pre-trained AI agents.
Security & Compliance
Rest assured that your data is safe with our robust security protocols and industry-standard compliance measures.
Our Impact
Helping Leading Insurance Brands Automate with Confidence
Roots is trusted by top insurance companies worldwide. Our solutions are already helping clients reduce manual errors, improve efficiency, and enhance customer experiences. With a large library of AI Agents in production and growing, we’ve proven our ability to drive meaningful results at scale.
Our Story
From Vision to Innovation
Founded in 2018 by Chaz Perera and John Cottongim, Roots Automation (now known simply as Roots) was born from a shared vision of revolutionizing the insurance industry through AI. Both founders bring years of experience in AI and insurance, having recognized the need for a solution that combined the power of automation with deep industry knowledge. Today, we continue to innovate and push boundaries, helping insurance companies become more efficient, reduce costs, and delight their customers.
Our Values




TRUST CENTER
Secure and Compliant
Roots meet ISO 27001, SOC 2 Type 2, HIPAA and CCPA compliance requirements.





